Papillon Silk

Papillon Silk is built around the idea of small moments that feel special. The brand celebrates femininity through delicate details, timeless materials, and thoughtful design.

The creative direction was designed to create a balance of romance and modernity. We created a soft color palette, elegant typography, and refined illustrations that feel dreamy and unmistakably feminine. The butterfly, as the brand’s symbol, represents transformation, lightness, and the beauty of becoming.

The result is a brand that feels like a love letter to softness. Timeless, graceful, and made for women who appreciate the beauty in everyday rituals.